AMPLIFY VOLUMIZING HAIRCARE

What Is It?
Amplify Volumizing Shampoo thorougly cleanses the hair and scalp while providing hair with maximum thickness & bringing it to optimum condition. A weightless cleansing complex works beneath the surface of the hair fiber to add fullness. Actually generates volume with each use.

How To Use It:
Thoroughly wet hair with warm water. Apply Amplify Volumizing Shampoo and work into a rich lather. Let shampoo remain on the hair for 60 seconds. This allows time for the Amplify polymer to deposit under the opened hair cuticle. Rinse well.

What Is It?
Amplify Volumizing Conditioner provides weightless conditioning that hydrates and protects hair's strength while it gives hair more volume and thickness. Hair is manageable and shinier.

How To Use It:
Apply Amplify Volumizing Conditioner and distribute throughout the hair, concentrating on the ends. While the conditioner is still on the hair, use a large-tooth comb and gently remove any tangles by beginning at the ends and working up toward the scalp. This evenly distributes the conditioning complex to seal and protect the hair.

What Is It?
A leave-in conditioner that locks in the benefits of Volumizing Shampoo. Maximizes hair's fullness and helps repair damage. Heat-activated to protect hair during styling. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair.

How To Use It:
After using Amplify Volumizing Shampoo, mist evenly over wet hair and comb through. Do not rinse.

What Is It?
Liquid Gel amplifies hair thickness and volume with its unique weightless "memory hold." A light, flexible gel that is alcohol-free and creates long-lasting styling results. Dries without flaking.

How To Use It:

What Is It?
Amplify Root Lifter specially developed to build body and thickness where hair needs it most-the roots. A directional "snozzle" applicator provides optimal lift with a weightless, humidity-resistant formula.

How To Use It: Shampoo and condition with the Amplify System. Towel dry. Apply Liquid Gel and comb through to distribute. Starting at the center of the forehead, take a one-inch section. Apply Root Lifter to the root area only. Comb hair away from the scalp and place a long clip at the base to hold up the hair. Continue to take sections from the forehead to the crown, applying Root Lifter and clipping each section. Now for each section, go back and form a soft pin curl in the hair above the clip. Secure with a small, fine hairpin. For the remaining hair from the crown to the nape, pin curl or blow dry. Place client under a dryer until hair is completely dry. Brush through and style for voluminous lift at the roots with waves throughout the hair.

What Is It?
An incredible light volumizing foam that give hair maximum volume as it adds style support. Delivers incredible body, bounce and lasting style control on wet or dry hair. Works synergistically with Amplify Volumizing System to leave hair looking and feeling thicker. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Medium to firm control.

How To Use It:
Use on wet or dry hair. It's never sticky; does not flake. It brushes through easily leaving hair touchable. Controls frizz and static electricity. Provides medium to firm support with long-lasting memory hold.

What Is It?
Fast-drying, ultra-fine mist delivers strong, flexible hold that helps maintain hair's body and volume. Easily shampoos out leaving no build-up. Static-free hair spray holds styles and leaves hair shiny. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Working/finishing, firm hold.

How To Use It:
First shampoo and condition with the Amplify System. Apply and evenly distribute Liquid Gel throughout the hair. Blow dry the hair to achieve a smooth, frizz-free base. Begin texturizing by turning the head upside down and lightly misting each section with Amplify Hair Spray. Finger rake the hair until it's dry. Starting at the top of the head, take one-inch square sections and comb upward. Apply Root Lifter to the root area. Using hot rollers, roll each section, leaving out the last one -inch at the base. Twist the roller and hair in a clockwise direction, once or twice. Pin the roller to secure it. Let hair cool for 10 minutes. Brush through for a glamorous and voluminous effect.